Tag Archives: Harley-Davidson

Harley-Davidson Apparently Planning Custom Sportster

Never a company prone to leaking new model info prior to an actual announcement, Harley-Davidson’s plans have become even more open to speculation since the appointment of Jochen Zeitz as president and CEO back in May (after being given the posts on an “acting” basis in February). Zeitz has slashed …

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Harley-Davidson Scraps Factory Racing Teams

MILWAUKEE – Harley-Davidson’s ongoing “rewire” effort to bolster its sagging fortunes continues, albeit in ways not as widely visible to street riders across the country as trimming its model lineup, postponing the release of new models or reducing the number of dealerships. It was revealed Wednesday that the company has …

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Harley-Davidson Sales And Market Share Still Sagging

MILWAUKEE – Retail sales of Harley-Davidson motorcycles in the United States dropped 10.3 percent in the third quarter of 2020, compared to 2019, while the company’s share of the 601+cc market dropped dramatically in Q3 to 41.4 percent from 49.8 percent a year ago. Worldwide, Harley-Davidson sales in Q3 were …

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Harley-Davidson Slashing Planned Models Under Rewire

MILWAUKEE – Motorcycle manufacturer Harley-Davidson is slashing its planned models by “approximately 30 percent” under its new rewire initiative, while reducing its worldwide reach and “significantly reducing discounting and price promotions” on its products. The announcement of the retrenchment came this morning when Harley-Davidson revealed second quarter earnings that showed …

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Worcester’s Mayor Backs Diner In H-D Showdown

WORCESTER, MA – The mayor of Worcester, Joe Petty, has thrown his support behind the Miss Worcester Diner in its showdown with Harley-Davidson, which is claiming trademark infringement and asking that the eatery remove a mural displaying the motorcycle company’s bar and shield logo. Meanwhile, Wagner Motorsports, the local dealer …

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Harley-Davidson Sales Dropped Again in Q1

MILWAUKEE – Harley-Davidson saw its year-to-year Q1 sales drop 4.2 percent in the United States and 3.8 percent worldwide. The company sold 28,091 motorcycles in the U.S. from January through March (down from 29,309 in 2018) and 49,151 worldwide (down from 51,086). In releasing its first quarter statement this morning, …

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New Contract For Harley-Davidson Workers In Wisconsin

MILWAUKEE – Union workers at Harley-Davidson factories in Wisconsin have approved a new contract offered by the company that includes a 14 percent wage increase over five years. According to a story by Rick Barrett in the “Journal Sentinel” newspaper, the deal also includes “a signing bonus, no changes to …

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Harley-Davidson Workers To Vote On New Contract

MILWAUKEE – Harley-Davidson workers at factories in Wisconsin are expected to vote on a new contract Monday. The existing seven-year contract, which was ratified in 2010 and went into effect in 2012, was scheduled to expire today but was extended for one day. Union employees spent time last week outside …

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Harley-Davidson’s U.S. Sales Sank In 2018

MILWAUKEE – Harley-Davidson sold 15,104 fewer bikes in the U.S. in 2018 compared to 2017, a 10.2 percent drop, according to a full-year earnings report released this morning. U.S. sales totaled 132,868 last year, down from 147,972 in 2017. The company still commands a 49.7 percent share of the 601+cc …

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Energica Having Chuckle At LiveWire’s Expense

It’s a coincidence to be sure – two companies in the same field using the same words to promote an identical product. In this case, it’s a teaser line touting battery-power motorcycles. “The Future Is Electric” proclaimed Harley-Davidson in its website introduction earlier this week of its new LiveWire model. …

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