Harley Ads in Brazil Catpture “Spirit”

By Bud Wilkinson of RIDE-CT.com

Part of Harley-Davidson’s allure here in the U.S. may come from the fact that the company’s motorcycles are “American-made,” but the brand’s attitude translates anywhere. The Moma Propaganda advertising agency in Sao Paulo, Brazil has created some print ads that drive that point home. Here are two examples:

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Since 2010, RIDE-CT & RIDE-NewEngland has been reporting about motorcycling in New England and portions of New York.