Bob Rosen spent seven years as general manager of Cliff’s Cycle Revolution, a BMW-Ducati-Indian dealer in Brookfield, CT, and now owns Practical Business Solutions. He consults dealers as a start-up expert and sales accelerator. His column is devoted to bridging the gap between customers and dealers.
Since beginning his riding history many years ago, Rosen has traveled more than 200,000 road miles on a wide variety of motorcycles. His rides have taken him to destinations far and wide – the western U.S., multiple trips to Nova Scotia, the Blue Ridge Parkway, and as far away as South Africa.
After an extended career in manufacturing and business management, Rosen has spent the last 15 years in motorcycle dealership operations management. As founding general manager of Cliff’s Cycle Revolution, he worked with dealer principal Cliff La Motta to create a “destination dealership” that was highly regarded. He has also been general manager of one of the largest multi-line dealerships on the East Coast and, most recently, as a dealership consultant, he was instrumental in establishing a new Triumph/Ducati dealership.
Rosen currently rides a 2016 BMW R 1200 RS.
Rosen resides in Little Neck, NY.