Husqvarna Enters Adventure Market With Norden 901

MATTIGHOFEN, AUSTRIA – Husqvarna today confirmed that it will upsize its street line of motorcycles and enter the adventure touring market with the Norden 901 model.

A concept version of the Norden 901 was displayed at the EICMA show in Milan, Italy in early November, making today’s announcement no surprise.

The Norden 901 will be powered by an 889.5-cc parallel twin engine “specifically tuned for adventure usage,” the company said in a press release.

Norden 901 concept model

While no indication was given as to when a production version of the Norden 901 might reach dealers or what the MSRP might be, the company said the new model “underlines Husqvarna Motorcycles’ growing commitment to the street segment.”

Husqvarna reported the model was designed for street and off-road use and will offer “class-leading lightness and power delivery.”

The Norden 901 will have a 21″ front wheel and an 18″ rear. It will have a Dutch WP Suspension.

Norden 901 concept model

About Bud Wilkinson

Bud Wilkinson writes the "My Ride" classic car feature for Hearst Connecticut Media Group's newspapers in CT and for the chain's CT Insider website. The weekly feature began in 2016 in the "Republican-American" newspaper in Waterbury, CT. He also wrote the "RIDE-CT" motorcycle column in that newspaper from 2005 until 2025. A graduate of Vermont Academy prep school, he holds a B.A. degree journalism from Ohio Wesleyan University. He is the recipient of a Scripps Howard Foundation National Journalism Award in 1992 and a 1991-92 regional Emmy Award for commentary. He currently rides a 1987 BMW R 80 RT and a 2014 Triumph Bonneville and drives a 2010 Mazda MX-5 Miata.